Our story

Swedteam was founded in Länghem in Västra Götaland in 1919. Over 100 years later, we can proudly say that we are still in the same place - and still work according to the same philosophy. Here we take care of our customers' beloved old garments while developing new, innovative and durable materials. Here we combine old and new.

Swedteam is basically a family business that for generations has accumulated knowledge and experience of hunting. Common to all these generations is our interest in hunting, which is shared not least by our owner Robin Segerqvist. The last generation change meant that Robin took after his father Ulf. Robin has been part of the company Swedteam for a long time and was therefore a natural successor.

In June 2025, Henrik Claesson took over as the new CEO of Swedteam. Henrik has a deep interest in hunting, which was awakened in his 20s during military service. Before that, he had a strong interest in nature, and being outdoors has always been an important part of his life. Today, he is a dedicated hunter who likes to try different types of hunting. He considers himself a real omnivore and goes hunting at least 50 times a year.

In order to offer the highest quality clothing, we work together with hunters. We test, develop and test again until the products are 100%. Our goal is to constantly develop and find new ways. Our development team includes male and female hunters with extensive hunting experience and high standards for their equipment.

We also listen to you as a hunter to get an idea of what is needed. What characteristics, colors or technical solutions are missing? We are here for you as a hunter and are constantly working to meet your wishes.

Swedteam is now present in countries all over Europe. We are constantly developing our products and gathering more knowledge. We not only provide you with the right equipment, but also tips on how to use and maintain it properly.